Mission Statement:

We started AsianRomance.com with a two-prong mission. First, we recognized the need for an online dating service geared directly towards successful, well-educated Asians around the globe and sought to fill this niche. Secondly, our hope is that AsianRomance.com will become more than just a dating service. We want our site to become a global community, a center for like-minded individuals from every corner of the globe to come together for fun, entertainment, and even romance. To achieve these goals, we have created a third part of our mission which is to develop and deliver the most rewarding experience possible to all of our members.

Market Overview:

Before the Internet explosion of the last decade, eligible singles had few options when it came to finding potential love interests, including running personal ads, going on blind dates, haunting singles' bars, or hooking up with co-workers. Most modern singles will unanimously agree that those options may have gotten them a few dates, but only a small percentage ever found happiness that way.

The Internet, however, has opened a whole new avenue for romance: online dating services. These services allow singles to meet one another from the comfort of their own living room, bedroom, or study. They have instant access to profiles and photos of potential matches, so no resulting date is really ever "blind." Online dating services also put the individual in charge of their romantic future. No longer will singles stand idly by waiting to be discovered by Mr. or Mrs. Right. Today's singles go out and find their future partners themselves and become active in achieving their personal happiness.

Admittedly, the online dating market has become a profitable enterprise for many companies, especially those which cater to a niche audience. What makes AsianRomance.com special is exactly that: we serve a very specialized marketing segment. We developed a dating service aimed at the needs of successful Asian singles globally. In general, this market has taken to the Internet at more rapid pace than the general population, but most sites do not acknowledge their existence.

Our site avoids the gimmicks and cuteness of other dating sites. Our clients are upscale and elegant professionals who only expect the best. While many of our services are not unusual to the online dating market, such as chat rooms, dating articles, and intelligent search engines for our member database, some of our services are not. For example, we offer a service called Love Experts, which include actual counselors, astrologers, romance experts, and psychics who are available to advise our clients about their romantic futures.

The playing field is tight in the online dating market, but we find an empty spot and set out to fill it with the high quality service our members have come to expect. We may be new to the game, but our future is clearly paved for success.